Don’t let Chris’ nickname - “The Architect” - intimidate you. He may be one of the kindest-hearted guests the show has had to date. And this spirit imbues his business, a consultancy that designs and executes one-of-a-kind urban adventures for individuals and companies. There’s only ONE Architect - and that’s just the issue. After a COVID-inspired lull, Chris needs to scale, quickly. Listen in as Marc helps him work through the thought process for determining how and when he should delegate.

If you want to be a guest on "That Will Never Work" and get help from Marc with your business issues, go to marcrandolph.com/guest and fill out the form, and leave voice memo/message on the site. You can also connect with Marc on Instagram or Twitter.

#16: Architecting Life’s Biggest Moments

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Y D
3 months ago

Hey Chris, Marc, while I do think a lot about scaling myself as a software engineer/manager I have no experience as an entrepeneur or in anything related to this stuff so please be skeptical about this advice.

Hearing about this business on the podcast, the end product is described in a very unique way and as such seems like it’s very hard to find expertise while trying to hire. However, describing the actual execution “scout locations, hire actors, create and set up props, deal with variables like weather/human error/etc” it seems like there should be a lot of expertise that Chis can take advantage of from the movie and tv industry. Using the movie/tv analogy Chris continues to be the “writer, producer and somewhat of the director” but the rest of the execution is handled by the rest of his staff.

Long term Chris could continue to look at the movie and tv production as an example of how to scale his organization. Becoming something akin to “network head”. Think Bob Iger / Kevin Feige ensuring quality and consistency but not necessarily doing the design/artistry of each and every production.

Although those examples might be from too big a studio, I hope the general point comes across and is at least a bit helpful.

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